Notes for people who run the business and answer the phone.

Nothing published yet.

This is where the writing will go. Rather than fill it with something thin, it stays empty until there's a post worth your time.

What's coming:

• What actually happens to a caller who reaches your voicemail.
• How long you really have to answer a web lead before it goes cold.
• What to say when you ask a customer for a review — and when to ask.
• The difference between showing up on Google and being findable.